SEARCH ENGINE OPTIMIZATION (SEO) AGENCY IN BASED IN BANGKOK, THAILAND
Improve your online presence through a combination of local and international SEO coupled with onsite optimization for a boost in organic visibility.
Our SEO specialists will do deep dive into your website and analyze your current website and its contents as a first step to identify how well your website is optimized for SEO and Search Engine Rankings.
Get your website ranking organicly in more generic searches. This form of SEO involves a well structured content marketing strategy coupled with comprehensive on-site and off-site optimizations. The adjustments that will be made on your site will be in line with the keywords you aim to have your site ranked for.
LET’S TALK ABOUT LOCAL SEO
SET UP AND AUTHENTICATE GOOGLE MY BUSINESS
- GOOGLE MY BUSINESS.
A starting step to dominate your presence on local search is to have a complete and verified Google My Business account. It’s no secret that Google loves to promote content that they can verify. Once Google verifies that your business is genuine, you may be awarded with a special sidebar space on Google’s local search engine results page. And guess what? You don’t even have to pay Google for it… it’s free.
Optimizing Google My Business listing would include:
> Creating content within your account consistently
> Encouraging customers to post reviews and ratings
> Responding to reviews in a transparent manner
> Ensuring business information are kept up to date
KEEP YOUR WEBSITE AND LINKS UPDATED
- UP-TO-DATE INFORMATION.
Keeping your website updated is crucial. Search engines love relevant and up to date information, and if people are engaging with your content, search engines know that your website is a valuable source and will likely rank it higher. In addition to this, keeping your website updated with new content and blogs demonstrates to search engines that your website is active.
Optimizing for local SEO would include:
> Optimizing URLs, titles tags, meta tags
> Keyword density of terms you want to rank for
> Unique local content from news to local insights
> Having a solid internal linking structure
NAP (NAME | ADDRESS | PHONE NUMBER)
- NAP CONSISTENCY.
It is crucial to set up your Name, Address, and Phone Number (NAP) so that it is visible, and so that people can easily find your business. Your NAP should be added as ‘crawlable’ throughout your website and any discrepancies should be avoided at all costs. At the end of the day, you are trying to make it both easy to search engines and people to identify your business and connect with you.
Optimizing your website for NAP would include:
> Consistency across social, website and Google
> Ensuring back-links to your site are working
> Having phone number and address hyperlinked
> Creating clear call to actionS where necessary
Find out why PurpleGiraffe should be your partner in improving your SEO and organic visibility.
If you have any further questions or inquiries, feel free to connect with us directly through the methods outlined below.
What is SEO?
Simply put, SEO (Search Engine Optimization) is the practice of optimizing content to be discovered through a search engine’s organic search results.
SEO works by demonstrating to search engines that your content is the best result for the topic at hand. This is because all search engines have the same goal: To show the best, most relevant results to their users.
Is Search Engine Optimization really necessary?
Absolutely. There’s no point having an awesome, functional website that no body will find or see. SEO (Search Engine Optimization) is fundamental to success.
The SEO strategies that our experts at PurpleGiraffe develop for you will earn your site higher ranking in search results.
When can I expect results?
It is important to keep in mind that SEO is a long term investment, and nothing happens instantiously. Continious optimization and trial and error is part of the process.
Ranking high for your keyword depends on a number of factors, though most importantly it comes to how competitive the industry is that you are competing in.
What's the difference between paid and organic results?
Whenever you make a search through Google, Bing or any other search engine, two forms of results are usually displayed: organic and paid.
What’s the difference between the two?
Organic results are displayed because they closely match the user’s keywords based on relevance, and not because someone paid for them to appear based on the search query. Organic search results usually appear just below paid results.
Paid search results are those that website owners have paid to have them ranked based on particular search queries and phrases. In other words, these are advertisements.
Paid results differ from organic results in that they are not driven by SEO but SEM (Search Engine Marketing).
The fee you pay for paid search rankings usually depends by how competitive the keyword is i.e. number of views (impressions) or clicks. It is usually best practice to run paid ads while waiting for your organic SEO to yield tangible results.
What does onsite SEO involve?
Simply put, on-page SEO is done to produce positive results on search engines. On-Page SEO involves various tasks including but not limited to:
- Ensuring keyword density in your website copy for the keyword(s) or queries you’d want to rank for
- Fixing structural site issues, such as navigation problems, broken links, duplicate content and error pages
- Increasing page loading time and responsiveness
- Improving the URL structure of your website
- Optimizing website internal linking structure
- Adding fresh, optimized content to your website